Packaging rules raise concerns about competitiveness

The new EU Packaging Regulation (PPWR) is facing criticism over its bureaucracy and costs. A parliamentary group in Hamburg is calling for the rules to be fundamentally revised. Its aim is to support the circular economy without making European companies less competitive.

The new PPWR rules have applied since 12 August and have created concerns among businesses and policymakers. The Christian Democratic Union (CDU) warns that the additional administrative requirements could place a burden on companies and the European single market. Small and medium-sized enterprises (SMEs) could be particularly affected, as the extra bureaucracy may discourage them from doing business internationally.

Companies also face serious consequences for breaking the new rules. Penalties can include fines of up to €200,000, warnings or sales bans. From 2030, mandatory recycling targets for plastic packaging will add further requirements. A shortage of recycled raw materials could also increase costs.

The CDU parliamentary group is therefore calling for the PPWR to be suspended and fundamentally revised. It argues that packaging rules should support a more circular economy without creating unnecessary bureaucracy.

VERE comments

VERE is surprised by this demand and considers it far too late. The PPWR requirements have been known for months and were developed through a transparent public consultation process. Many companies have already invested time and money to implement the new rules.

Calling for the PPWR to be suspended or fundamentally changed now would therefore be unfair to businesses that have already complied. It could also encourage companies that have not yet taken action to continue waiting. This would put compliant businesses at a disadvantage and create further uncertainty and frustration.

VERE e.V. is in contact with the relevant stakeholders and keeps its members informed of further developments via the “VERE Insider”.

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Christoph Brellinger
Contact

Christoph Brellinger
Executive secretary

Phone: 040 750687 – 200

info@vereev.de

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